15 – Chief People Officer on Going Digital First

Dena gave us an up-close look into what went into Drift’s recent decision to go Digital First:

  • How Digital First is different than Hybrid and why it’s a complete mindset shift
  • How Drift is creating virtual rituals to maintain their world-class culture
  • Why it was important for Drift to make a decision to give employees permission to make big life moves
  • How they’re focusing on impact and outcomes over face time or desk time