11 – Leveraging LinkedIn to Build Your Employer Brand

In episode 11 our guest was Chris Walker, CEO of Refine Labs.

Chris has grown his business from 1 person to 20 in the past 16-18 months, and he plans on being at 100 by the end of 2022. 100% of their growth (on both the customer and people side) has come from the employer brand that they’ve been able to build on LinkedIn. He gives a full breakdown of how they do it. We then talk about how he vets 900+ candidates for roles, how they’ve built an army of employee advocates on social media, why they are a 100% remote-based company, and more.